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TRANSFORMATION OF ELECTRONIC MEDIA Print E-mail

Đorđe Nadrljanski[1], Mila Nadrljanski[2], Mira Pavlinović[3]

Abstract

This paper explores some of the issues related to media convergence, with a particular emphasis on what it means for the field of communication sciences. In technological terms, media convergence involves integration and interoperability, the merging of computer networks, information and communication technologies, and digital forms of information that are mutually adaptable and accessible through “intelligent” platforms, applications, and devices. The processes that facilitate media convergence are shaped to be applied in technical, economic, and social practices, as well as cultural values, in ways that digital media are produced and used for communicating science, politics, culture, and so on. Media convergence aims to create a highly successful media environment by transitioning to digital platforms, high-speed computer networks, and fast internet connectivity.

Keywords: media, convergence, computer networks.

[1]Full Prof. Đorđe Nadrljanski, Ph.D., Arca University in Split, Croatia

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 [2]Full Prof. Mila Nadrljanski, Ph.D., Faculty of Maritime Studies, University of Split, Croatia

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 [3]Asst. Prof. Mira Pavlinović, Ph.D., Faculty of Maritime Studies, University of Split, Croatia

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Cite this article:
Nadrljanski Đorđe, Nadrljanski Mila, Pavlinović Mira. TRANSFORMATION OF ELECTRONIC MEDIA. Innovative Issues and Approaches in Social Sciences, vol.17:20-27,

Digital Object Identifier(DOI): https://doi.org/10.5281/zenodo.10328364
View full text in pdf: http://www.iiass.com/pdf/IIASS-2024-art2.pdf

 

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